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Welcome!  Jamie here, founder of PETAL & POST and author/curator of blogPOST. This is where I bring together a digest of all things green in the beauty, baby and home scene. BlogPOST is where I share my personal style and offer eco-inspiration through recipes, wellbeing, diy projects, contests, industry news, green beauty tips, tricks and more.  I’m an entrepreneur, marketer, traveller, wine lover, foodie, glorified decorator, upcycler, new mommy and clean beauty junkie. I believe that approaching life in a sustainable, health-conscious manner doesn't have to be boring, frumpy and granola-hippy.  The ecological way can be chic, glamorous and spiritually rewarding. I invite you to read on and explore just how with me...

SERUM: 7 steps to savour every drop!

March 20, 2015 | 3 | posted in BEAUTY BUZZ
Face serum is something we are gradually integrating into our rotation. By incorporating a serum, consumers are able to intensify the potency of their regimen, resulting in a more comprehensive approach to anti-aging and hydration.  While serums appear complicated, unnecessary and fussy, they're really not. Serums work double-time and are loaded with a higher proportional concentration of active ingredients and penetrate deep into the epidermis to ward off laugh lines, wrinkles, acne, dark spots, and dryness more efficiently and effectively than any face cream on the market. This lends to the higher price tags, so be sure to read on and follow our 7 steps to savour every last precious drop!